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Check Yourself Before You Wreck Yourself, and the Project

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I heard a very loud “CRASH” from upstairs. Moments later my Daughter walked down the steps, my teary-eyed Son following slowly behind. “Ummm, something happened” she informed me. It was at that second that my Son broke down into hysterics. He wouldn’t tell me what happened, he kept crying “I’m in big trouble” over and over again

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Do We Allow For Practice In Our Professional Lives?

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One of my favorite parts of the day is homework time with my kids. I know that sounds preposterous, but it’s true. It could be that the homework is still digestible, and I still understand it. It’s a good opportunity to spend individual time with each child. It’s also great to watch their progress. One […]

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Business and Parenting: Age Is Relative

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I remember when my Dad turned 36. I cried that day because I thought he was so old. Now, 60 seems like a spring chicken. Our age, and how we feel, is all relative. I figure, if at the end of the year I can look back and see that I’ve learned and grown, then […]

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Song Inspired Marketing Content

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As kids much of what we learned was set to music. Anything from our ABCs, days of the week, and religious teachings were set to familiar tunes. The rhythms, beats, and words were catchy and made retention a cinch. Even now I look for patterns and lessons in the music I listen to. Awhile back […]

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The Knowledge Power Play: Do You Hoard It Or Whore It?

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This weekend I took my 6-year old daughter Christmas shopping. We walked around a few stores and she selected gifts for family members. It’s important she understands that holidays are about giving, not just getting. As we browsed the aisles she carefully selected items based on what she thought everyone would enjoy. Sorry Mom, it […]

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A Leadership Lesson Learned From A Mammogram

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Last week I experienced one of the most alarming days of my life. I received a call from my Mom asking if I’d mind attending a follow-up appointment with her doctor. She had a mammogram the week before and they wanted to retake some pictures. This was a cause of concern because my Mom is […]

Tickle the Feet of Your Disengaged Prospects

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Fact: I don’t like to sleep with my feet under the covers. I’ll pile on the blankets, but my feet always stick out at the end of the bed. Fact: I have 2 small children that wake up early on the weekend to watch cartoons. Fact: They’ve developed a certain finesse in how they wake […]

Just A Little Too Little? Not For Content Marketing!

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This week I had the privilege of participating in a webinar with BtoB Magazine and Eloqua on “Modern Marketing”. As part of a 4 person panel I shared how marketing analytics can contribute to effective marketing content development. One webinar attendee posed a question I hear often. How can small organizations with few resources keep […]

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Join Me at the Content Marketing Strategies Conference

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Marketing and PR professionals from companies of all sizes will gather at the 3rd annual Content Marketing Strategies Conference, hosted by dlvr.it, to gain practical ‘how to’ advice on content marketing SEO, content distribution optimization, content ROI, and learn from case studies by brands including Red Hat, New Belgium Brewing, FOX’s hit show Glee and […]

 
 
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